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Entrepreneurship and Small Business

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Entrepreneurship and Small Business is a certification from Certiport, sponsored by Intuit, that ensures tomorrow’s leaders are prepared with the toolkit they need to get ahead in today’s competitive landscape. Whether you are starting a bakery or launching the next billion dollar startup, ESB validates a students’ understanding of core business principles, including the essentials needed to launch and maintain a successful business.

Candidates for ESB certification will be expected to have key conceptual knowledge of entrepreneurial and small business principles, although it is not required for students to have had real-world experience as a small business manager in order to take and pass the exam. Successful completion of this certification will validate skills and knowledge for those students interested in working in a middle-skill trade profession as their own boss and those with entrepreneurship and small business career aspirations.

  • Why teach entrepreneurship?

    Entrepreneurship education … teaches kids to think outside the box and nurtures unconventional talents and skills. Furthermore, it creates opportunity, ensures social justice, instills confidence, and stimulates the economy.
    – Why Schools Should Teach Entrepreneurship, Entrepreneur, April 14, 2015

    Why should students study and seek certification in ESB?

    Whether it is a beauty salon in a large metropolitan city, a taco shop in a booming resort location, or a car repair garage in the suburbs, an incredible number of small businesses can be found almost everywhere. In fact, in a recent report from Business.com, “every minute a new business is started in the U.S. and according to some, more than 50% of all workers will be self-employed by 2020 .” (The State of Small Business in America , 2015, Business.com, emphasis added.)

    ESB certification engages and prepares students who will pursue additional postsecondary training or those who elect to enter the small business sector immediately upon high school graduation. The entrepreneurial concepts validated by this certification ensure that these students are college and career ready.

Entrepreneurship and Small Business Certification

The ESB certification is built to test and validate foundation-level concepts and knowledge in entrepreneurship and small business management. These core concepts include entrepreneurship; recognizing and evaluating opportunities; planning for, starting, and operating a business; marketing and sales; and financial management.

Country-Specific Exam versus Universal Exam

  • ESB Country-specific exams test on specific knowledge about doing business in a particular country. Currency and terminology is targeted to specific countries. ESB candidates should select a country-specific exam when available.
  • ESB Universal exams are suitable for any ESB candidate around the world. All currencies are in Euros.

All ESB exams use the same Objective Domain. All ESB exams are delivered via Console. 

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