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Google Certified Digital Marketing Course

There is no doubt that the paradigm is moving quickly from analog to digital. Consumers access more and more multimedia content on a regular basis–on smart phones, tablets, personal machines at work, and more–so industries who have not yet understood this need to respond rapidly to their Digital Marketing Course.

Why is digital marketing so important? Since it’s not only a increasingly growing force in the modern industry playing field, it is poised to be the future of marketing, and it is likely that new media will quickly replace more conventional ways entirely. Online Marketing Courses specializes in developing this program to suit the needs of specific students.

Although older generations will no doubt mourn the lack of paper-based newspapers, books, correspondence practices and mainstream television and radio broadcasts, those who have grown up with the Internet and smart phones as a God-given right are already welcoming a brave new world of multimedia consumption.

The truth are that modern ways of communication and messaging are easier, more flexible, realistic and simplified, and it is maybe unsurprising that as soon as the technology was available, we started to push rapidly into the new age. The positive thing is that technology provides as much promise to advertisers as it does to customers.

Digital Marketing Quick Starts

Job Opportunities :

Career Designations after Google Certified Digital Marketing Course – 

Digital Marketing Manager, Search Engine Optimization Executive, Social Media Marketing Expert, Content Marketing Manager, Search Engine Marketing Specialist, Digital Marketing Executive, Web Marketing Adviser, Web Marketing Analyst, Digital Marketing Specialist

Duration

2.5 Months including Lab

Eligibility

Undergraduates, Graduates
Post-Graduates
Job Aspirants
School Going Students

Pre-requisites

Basic Computers

Take Away: After completion of Google Certified Digital Marketing Course you will learn

Marketing BasicsAffiliate Marketing
Search Engine OptimizationBlog Marketing
Search Engine MarketingDomain Hosting & Web
Social Media OptimizationContent Writing
Social Media MarketingVideo Ads
Email MarketingAd Server Display
Google AdWordsWeb Conversion Rate Optimization
Web AnalyticsIntroduction to Marketing Automation
Content Driven MarketingAffiliate Marketing

Deep Dive into Google Certified Digital Marketing Course

Course Content

Modules Status
1

Digital Marketing Overview

2

Website Planning & Creation

3

Search Engine Optimization (SEO)

4

Understanding Keywords mix On page optimization

5

Content Optimization: How Search Engines and People View Web Pages:

6

Content Optimization: Technical SEO

7

Long-Term Content Planning

8

Link Building Basics

9

Building Links

10

The Link Game

11

Measuring SEO Effectiveness

12

Local Search

13

International SEO

14

PPC advertising with Google & Optimization

15

Practical Session 1

16

Practical session 2

17

Practical Session 3

18

Google Analytics

19

Social Media Marketing

20

Email Marketing

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Targeted International Certifications After Google Certified Digital Marketing Course

The Google certification is a professional accreditation that Google offers to individuals who demonstrate proficiency in basic and advanced aspects of Google DM. A Google certification allows individuals to demonstrate that Google recognizes them as an expert in online marketing.

Microsoft Technology Associate  (MTA) Certifications are accepted globally and will help anyone to standout from the crowd. Every student completing this course from Samyak is entitled for MTA certification by default.

Samyak IT Solutions Pvt Ltd is an ISO 9001:2008 Certified Company and has international level acceptance for its certifications. Students from Samyak are given preference in placements as they have proper hands on job related knowledge already, that any industry needs these days.

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